BN Group Undergoes an Identity Makeover; Embarks on Transformation Journey

On the 10th Foundation Day, BN Group Unveils New Brand Identity and Initiates a Visionary Transformation.

Dec 9, 2023 - 13:12
Dec 9, 2023 - 13:12
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BN Group Undergoes an Identity Makeover; Embarks on Transformation Journey
Union Minister Parshottam Rupala Unveiled the New Brand Identity along with BN Group Chairman Ajay Kumar Agarwal, Managing Director Anubhav Agarwal and other dignitaries

BN Group, a prominent conglomerate boasting a diverse portfolio of businesses, celebrated its 10th Foundation Day today by unveiling a strategic brand refresh. The event showcased a new corporate identity, embodying BN Group's dedication to transformation, sustainability, and innovation. This milestone signals the conglomerate's proactive approach to the next phase of growth, with a particular emphasis on contributing to the creation of a self-reliant nation.

The 10th Foundation Day festivities featured the Union Minister for Fisheries, Animal Husbandry, and Dairying, Shri Parshottam Rupala, unveiling BN Group's new brand identity alongside BN Group Chairman Ajay Kumar Agarwal, Managing Director Anubhav Agarwal, and other key dignitaries. The occasion marked a pivotal moment for the company, encompassing the unveiling of a fresh BN Group logo, Corporate AV, and new products, as well as the presentation of awards and recognitions, and captivating performances by renowned artists.

Reflecting on the journey and future vision, Anubhav Agarwal, Managing Director and CEO of BN Group, stated, "As we celebrate a decade of achievements, the brand refresh signifies our commitment to continuous improvement and staying ahead of the curve. Our vision for the future is grounded in sustainability, innovation, and the profound responsibility of contributing to the growth of our nation. This transformation journey is a testament to our unwavering dedication to excellence. As we embark on this new transformative journey, I would like to extend my gratitude towards all my internal and external stakeholders."

Speaking on the occasion, Shri Parshottam Rupala praised BN Group's significant contribution to India's edible oil sector. He remarked, "Today, India is self-sufficient when it comes to food and even exports a significant amount to other countries. However, in the edible oil sector, we still have a long journey to make when it comes to becoming self-reliant. BN Group is playing a vital role in bridging this gap by promoting sustainable business practices and investing in cutting-edge technologies."

The refreshed logo encapsulates the essence of BN Group's journey over the past decade, symbolizing a commitment to sustainability, growth, and innovation. This unveiling is part of a broader transformative journey that BN Group is embarking upon to redefine its industry role, showcasing dedication to adapting to evolving market dynamics and emerging as a leader in sustainable business practices.

In alignment with the brand refresh, BN Group has unveiled a strategic roadmap for the next phase of growth, emphasizing expansion in key sectors. Leveraging innovation and sustainability in a dynamic business landscape, the company showcased a series of new products addressing the evolving needs of consumers, marking a significant step in expanding market presence and share.

The refreshed brand identity and the transformative journey serve as a testament to BN Group's unwavering spirit and its dedication to shaping a better future for all.

About BN Group:

BN Group is a dynamic conglomerate with diversified interests in FMCG, Edible Oil, Real Estate, Timber, and Specialty Chemicals. With a legacy spanning a century, the group is committed to building a self-reliant nation through sustainable practices and innovative solutions.

Website: www.bngroupindia.com

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